Designer profile: meet the platypus, Dialfredo

We talk a lot about what type of design work we value on our site — functional, memorable and above all, original. A few months ago we decided to put our money where our mouth is and began a $9,999 contest in search of the prized Platypus, a designer whose work exemplifies the qualities we seek.

Without further adieu, meet dialfredo — the man behind the bespectacled, duck-billed character we all came to know.

Jose Alfredo Garcia Flores – Guzmán, Mexico
99designs handle: dialfredo
Projects won: 9

Alfredo lives and works in Guzmán, a picturesque city known as the “Athens of Jalisco” for its rich artistic history. Alfredo’s design skills flourished in this environment, beginning with doodles and evolving into a distinctive brand of simple, retro emblems.

“A blank sheet of paper contains so many possibilities to discover,” he says.

 

 

His designs, such as his logo for Oceanic Studios and Cassowary Press, bring maximum emotion and intrigue out of carefully detailed, monochrome images. A form as whimsical and imaginative as a giant bird in high-heeled shoes is sufficient — no need for loud colors, 3D effects or fancy gradients.

“I like working with one color or at most two,” Alfredo says. “I imagine a story that has movement, that is functional in form and has meaning.”

 

 

Alfredo’s unique style brought him success right away on 99designs; he won the first contest he entered in June, 2011. Still, Alfredo did not in the least expect that he could be The Platypus. He found out the same way everyone else did — by casually checking the blog.

“I read the article many times and thought, ‘could this be serious?’ I couldn’t sleep all night because of the impression,” he recalls.

 

 

Our questions for Alfredo seemed to be endless but there was one we simply had to know: what did he plan to do with his $9,999 prize?

It turns out Alfredo has a passion for photography in addition to graphic design and has some big, exciting projects in mind. “I would like to hold an exhibition of photographs of the human figure, animals and textures… experimenting with poses, lighting and abstraction.” He hopes to develop his design work through these photographic explorations, as well.

 

 

Five years down the road, Alfredo simply hopes “to have a stable job and to continue participating in this [99designs] community.”

He has a few words of advice for his fellow designers: “Do not lose your sense of wonder. Take some time between designing to take a walk, play sports or shoot pool.” Other than that, “perseverance, patience and discipline.”

We wish Alfredo another congratulations and invite you to do the same in the comments!

Alex Bigman
View all posts by Alex Bigman
Alex's website

18 Comments

  1. Maka

    Brilliant work ! So clean and so “delicious” :)

    Best luck to you !!!

    Reply February 22, 2012 at 12:43 pm
  2. Undrthespellofmars

    Felicidades Alfredo!!!!! Bien merecido!! Coincido con Maka y me siento feliz de que un paisano muestre su talento y su calidad al mundo, enhorabuena!!!!

    Reply February 22, 2012 at 2:45 pm
  3. Alex (“babakonda”)

    My favorite back when the Platypus was yet to be chosen… :)
    Great works, once again. Keep up the good work.

    Reply February 22, 2012 at 2:58 pm
  4. Jason Aiken

    Amazing work!

    Reply February 22, 2012 at 6:29 pm
  5. GiaKenza

    congratz!! great work

    Reply February 22, 2012 at 7:09 pm
  6. Bee

    I agree with Meka, very clean

    Reply February 22, 2012 at 7:16 pm
  7. aimbuzz

    Wow..my eyes can’t even blinked. His work is out of the box and “Oceanic Studios” deserved get more than just $200, yeah..$9,999‼
    So, what’s next?

    Reply February 22, 2012 at 8:48 pm
  8. amio

    Congrats, Alfredo! Stunning work!

    Reply February 22, 2012 at 9:21 pm
  9. ulahts

    Alfredo, you have a big fan here!!! Congrats!

    Reply February 23, 2012 at 4:52 am
  10. Design Coater

    I am a fan of Ulahts, Since a Guru is a fan, i am a fan too.
    KIDDING.. i really am your Fan. AWESOME WORKS.

    “Oceanic Studios” was a fav of mine for the designer of the month.

    CONGRATS!!

    Reply February 23, 2012 at 5:30 am
  11. Ruud10

    I like your unique style.

    Reply February 23, 2012 at 11:32 am
  12. omini

    very unique!

    Reply February 23, 2012 at 2:46 pm
  13. dialfredo

    Hello good day

    I appreciate the comments.
    That I’m glad you like my design
    Thank you very much to all
    Greetings to all.

    Reply February 23, 2012 at 8:03 pm
  14. chut

    teri ma ki chut bhen k lore

    Reply February 24, 2012 at 5:56 am
  15. SBJEWEL

    Congrats… :)

    Reply February 27, 2012 at 11:35 am
  16. Ibrahim khalil

    Hi
    Really it’s so much powerful design contest.

    Reply February 28, 2012 at 12:13 pm
  17. Terry Bogard

    True brilliance. Respect for you my friend!

    Reply February 28, 2012 at 1:14 pm
  18. CUBEXON

    WAH…! GREAT WORK. CONGRATS Alfredo!

    Reply March 20, 2012 at 4:15 am

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