Billboard design goes interactive

Billboards. We pass them every day on the nation’s highways and boulevards, and we accept them as commonplace and static elements of the global advertising environment. With only seconds to capture a driver’s attention and convey a message, billboard design demands the utmost in brevity, impact, and urgency. Lately, however, there’s been something of a... Read More

December 5th By

The psychology of color in web design

Color is powerful. It influences not only how people feel, but what they do. The psychology of color can help strengthen your brand, encourage sales, and even guide visitors toward specific pages or actions on your website. Studies show that people decide whether or not they like a product in 90 seconds or less and... Read More

November 21st By

6 tips for bringing your holiday greeting cards to life

Last week we published an infographic on the kinds of festive greetings small businesses send out during the holiday season. We’ve since put together a post on holiday greeting card design tips, so read up and get ready to spread some holiday cheer! A seasonal greeting card is a great way to promote your brand, connect with consumers,... Read More

November 13th By

Ask entrepreneur Tim Ferriss your branding questions!

Tim Ferriss is an author, investor, public speaker, and entrepreneur in the broadest sense of the word. Having been listed as one of Fast Company’s “Most Innovative Business People” and Forbes Magazine’s “Names You Need to Know,” he is a household name. His book, The 4-Hour Workweek, was translated into 35 languages and has sold more than... Read More

November 4th By

4 ways a podcast can increase brand visibility

Podcasting has become one of the most powerful marketing tools available for businesses in every niche. Not only does podcasting give you yet another medium to grow your audience, it can also help you gain credibility and authority in your niche, intimately connect with your listeners, and deliver targeted, on-demand content worldwide. What do all... Read More

October 29th By

The ins and outs of mobile marketing

The power of the mobile marketplace is undeniable, with recent estimates placing the number of users accessing the Internet primarily from their smartphone or tablet at 70%. That number is expected to reach 90% by 2016, as worldwide mobile use grows. The mobile revolution’s impact on design is multifold — inspiring those working on mobile... Read More

October 24th By

Cascading style sheets (CSS) and the shaping of dynamic design

Many of us can remember a time when the typical web page resembled a poster publicizing a high school dance. No banners, no sidebars and certainly no flash. When a designer wanted to grab your attention they used red type on a blue background, which resulted in more migraines than anything else. Thankfully, web design... Read More

October 21st By

Why so many logos get the blues

If you look at some of the most successful logo designs and branding campaigns in the world today, you may get the blues. No, not the deep abiding sadness that makes you want to play the harmonica. But the many shades of blue that seem to find their way into so many logos in the... Read More

October 10th By

Infographic: Increase engagement with a Facebook cover redesign

At 99designs we understand the importance of good design, but businesses often can’t justify it in their budget. We set out to put some numbers behind the importance of good design for social media pages, specifically Facebook covers. The Facebook cover design infographic below presents the findings of our survey to businesses who use social... Read More

October 3rd By