Customer Blog

While the term “infographic” still gets flagged in some spell-check programs (including 99designs’ own blogging platform!), there’s no doubt infographics have gone mainstream. Gone are the days when a mere bar graph or pie chart satisfied our urge to better understand a particular phenomena – graphic designers can now leverage new technology, media platforms and their own wild imaginations to produce enhanced ways of conveying all kinds of information. We’ve seen a big uptick in the number of infographic contests launching on 99designs, and they’re a lot of fun to explore.

Case in point: Texas-based software development and IT consulting company i2solutions recently turned to 99designs for an infographic illustrating the visual workflow of its 360° Customer Satisfaction product. An infographic that puts the “fun” in functional, sundayrain‘s winning factory-themed design featured attractive, muted hues with just the right pop of bolder colors. In its contest brief, the company asked designers to strike a balance between playful and serious in order to reach its target audience of C-level executives, and included a sketch of a production facility to set participating designers on the right path.

Key to a successful infographic, of course, is the meaningful incorporation of explanatory text as appropriate. The designer accomplished that here by placing a text panel below the illustration so viewers can easily follow each step of the workflow process. The panel also serves to ground the image both literally and figuratively, and doesn’t distract from it.

Here are a few more infographics created by the 99designs community:

Math Proficiency in the US for classroomwindow

Winning design by sundayrain

Identify Theft in the Summertime for Identity Guard

Winning design by DLam

Let Them Eat Cake for Daily Wedding Planning Tip

Winning design by Chrixtal

And finally, we can’t resist including the colorful infographic we recently created in-house after conducting a design survey of 1,500 startups and small business owners. (You can read a blog post highlighting the survey results here.)

99designs’ Business Design Survey

For more infographic inspiration, check out the wide variety of designs on these great infographic aggregation sites: Visual.ly, CoolInfographics, InfographicsArchive, InfographicJournal and VisualLoop. Feel free to share links to your favorites in the comments!

Illona is a Community Team member and a liaison to the Indonesian community at 99designs. She is originally from Los Angeles, CA and graduated from UC Santa Cruz. You can often find her hanging out with her Australian Shepherd, Lilah, or in the kitchen testing out new dessert recipes.

Illona

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