Design Brief

For contest SweetSubmit.com Logo, held by FaceySpacey.com in the Logo Design category.

Summary

Status
won
Status Comment
Congratulations to the winner, defectDS!
Entries
98
Prize
$320
Details

A closer look at this contest

Created:
Fri, 25 Apr 2008 08:03:47 +0000
Ends:
Fri, 02 May 2008 08:03:47 +0000
Modified:
Fri, 25 Apr 2008 09:23:37 +0000
Last Feedback:
Wed, 30 Apr 2008 10:38:36 +0000
Comments:
12
Feedback:
24
Designers:
17
Brief Summary

We need to design the best logo that would go in the upper Left Corner of this site to replace the logo there. For all logos submitted, I want to see a screenshot of the site (or at least the top left part of the site) so I can see that the logo fits perfectly with the design:

http://tinyurl.com/5qagbc

I'm potentially imagining a logo that partially goes behind the yellow box below or is somehow connected to it. If it doesn't, it can still be great. That's just an idea.

Brand Name
http://tinyurl.com/5qagbc
Description

Otherwise, the reason we have a file folder in the current logo is because the site has to do with the submission of physical files between lenders and brokers.

The site is about Mortgage Loans. So something that represents that could be used instead of a file folder. We've done a ton of work on the design and been through many logos and have not succeeded with a file folder. If you can make that work, great, but if you want to try something else go for it.

We're not opposed to a plain text logo. It just needs to fit seamlessly up there. It would be nice, however, to have some little aspect or streak that makes it a real logo. Maybe something simple that represents submitting a file, maybe something like a mail box or a fedex envelope. These are just some more ideas of objects. It could just be a swoosh line that represents submission.

Another thing that would be nice to see would be something that has to do with the word "SWEET." Sweet in this case means: "Sweet!" or "Awesome." The idea is that our system simplifies the mortgage loan file submission process, and it does it so well, that people will say "Awesome!" or "Sweet!" Maybe you want to use something that represents the other meaning of the word "Sweet," which is sweet like a candy.


Email me at James@FaceySpacey.com if you need any help or would like to talk about it before you spend time working on it. I have tons of work for good designers and this will lead to jobs from any of the top designers. Check out my site to get an idea of what level we are on and the cool stuff we're doing: http://FaceySpacey.com

Wants
  • The text "Sweet Submit"
  • An object or swoosh line that has to do with the ideas mentioned above
  • it has to match the design perfectly
  • what you submit must include the graphic of the site in the submission so I can see how the logo fits with the design
Don't Wants
  • a logo without the rest of the design in the graphic you submit
  • anything less than a logo of a really good Web 2.0 RIA site
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