Tri-Fold brochure needed for Online Backup company in Stationery Design

Held by rollytan

Summary

Status
won
Status Comment
Congratulations to the winner, LYM.randy!
Entries
20
Prize
$200
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A closer look at this contest

Created:
Fri, 29 Jun 2007 02:19:12 +0000
Ends:
Fri, 06 Jul 2007 18:53:25 +0000
Modified:
Fri, 29 Jun 2007 02:19:12 +0000
Last Feedback:
Thu, 05 Jul 2007 14:03:53 +0000
Comments:
15
Designers:
7
Feedback:
71%
Brief Summary

We are looking to distribute a tri-fold glossy style brochure for our online backup company and need something clean and professional that makes a clear question to look inside and a clear presentation on how to signup.

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Discussion

  1. User
    LYM.randy
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    Fri, 29 Jun 2007 02:32:52 +0000
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    300 dpi CMYK full bleeds?

  2. User
    rollytan
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    Fri, 29 Jun 2007 02:59:59 +0000
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    I do not know what that means.

  3. User
    LYM.randy
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    Fri, 29 Jun 2007 05:44:58 +0000
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    Questions about the clientele...
    1. Are you looking to protect against a very specific type of disaster such as the hurricanes you mention?
    2. Will your customers be from a specific geographic location such as hurricane prone coastal areas, or are there other thematic elements which can graphically strike a note with all of your potential clients?

    General questions...
    1. Does the brochure have to be technically accurate in graphics as well as content? If so can you provide some details as to your business model and what hardware you employ?
    2. It is often very helpful to know everything that must go into the brochure, even if you may think those things to be secondary. It helps us designers conceptualize an entire composition to be worked on, as opposed to starting from minestrone and getting even worse down the road! Is it possible to provide us the text and suh to go one the brochure?

    thanks,
    Randy

  4. User
    LYM.randy
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    Fri, 29 Jun 2007 05:48:19 +0000
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    300 dpi is the dots per inch preferred by most print shops for the highest qulity print jobs.
    CMYK (cyan magenta yellow black) is print color sprectrum as opposed to RGB which is for things like monitors and websites. I didnt want to assume definately CMYK because you also wanted to use the brochure for other things.
    Bleeds are sort of margin outside the printed are used to make sure edges go all the way to the printed edge. So if you have a color background, the color goes all the way to the edge and not to a thin strip of blank paper.

    -Randy

  5. User
    rocky6
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    Comment Date
    Fri, 29 Jun 2007 05:55:12 +0000
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    No Illustrator?

  6. User
    rollytan
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    Fri, 29 Jun 2007 16:31:27 +0000
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    The format you mention is fine. Illustrator is fine as well. My print shop can print this i think.

    The clientele

    1) One of the main threats in our area are hurricanes but I dont want to limit myself. If it is something that could be added and then if I mail out to non-hurricane areas I could just remove that would be nice
    2) Yes, my specific clients are in hurricane prone areas. We are 50 miles off the gulf coast.

    General Questions:
    1) Yes, I do want the stuff technically accurate but there is not much to divulge. I can provide a 'process' image that shows the client computers-> internet -> backup servers etc but main thing I am wanting to get across is their data will be backed up easily , securely and will be very affordable. The technical specs from the site like encryption, scheduled backups etc would be fine. Nothing too technical as most customers dont have a clue.

    2) Yes, for various stuff like logos, text, images:

    Process Image: http://tinyurl.com/2mx6pj/docs/process.jpg (Maybe needs to be recreated to make it good enough quality
    Various Text/Contact: http://tinyurl.com/2mx6pj/docs/text.doc
    Logo: http://tinyurl.com/2mx6pj/docs/logo.psd (If you want to modify to look better that is fine, I am open

    Also, I want to put HIPAA logo and various operatiing system logos from the site. The HIPAA stuff is good for the medical clients we send out to.

    Let me know anything else you might need.

  7. User
    rollytan
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    Fri, 29 Jun 2007 16:37:28 +0000
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    Just a note, the front page of the brochure is real important. I want it to be a question that ultimately makes the potential client realize that they do not have a valid backup solution. The one I'm leaning towards is 'If you lose your computer data today, will you be in business tomorrow?' or a variation.

  8. User
    illumina
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    Fri, 29 Jun 2007 16:43:53 +0000
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    The impression I get is that you're wanting the designer to do your content too. I hope this isnt so. Please clarify, and if you have your own content, I recommend including it in the brief.

  9. User
    rollytan
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    Fri, 29 Jun 2007 16:45:56 +0000
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    Illumina, the above posts has everything you need:

    Process Image: http://tinyurl.com/2mx6pj/docs/process.jpg (Maybe needs to be recreated to make it good enough quality
    Various Text/Contact: http://tinyurl.com/2mx6pj/docs/text.doc
    Logo: http://tinyurl.com/2mx6pj/docs/logo.psd (If you want to modify to look better that is fine, I am open

    The placement of the idfferent text, content I am putting up to the designer but the above mentioned docs including facts from the website will be plenty. The word doc has most everything you will need.

  10. User
    rocky6
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    Sat, 30 Jun 2007 04:11:19 +0000
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    thanks for this...I'll post something hopefully soon.

  11. User
    LYM.randy
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    Sat, 30 Jun 2007 05:28:42 +0000
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    putting something together now, I wonder what your thoughts would be on:
    "If you lost all your data today, would you be in business tomorrow?"

    I feel that the subjunctive is more thought provoking as it asks the reader to consider the potential as if it already happened to them. Then when the client is considering the services, he is doing it from the perspective of already having been through the disaster, and realizing he needs the protection.

    thanks,
    Randy

  12. User
    LYM.randy
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    Sat, 30 Jun 2007 20:58:59 +0000
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    Possibly helpful to the other contestants:
    You mention you are open to logo changes. How great a change would be acceptable to you?

  13. User
    rollytan
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    Comment Date
    Sun, 01 Jul 2007 03:38:42 +0000
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    As long as it says "DiskSave" and data protection services i am open to fit the color scheme you are creating

  14. User
    LYM.randy
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    Comment Date
    Tue, 03 Jul 2007 01:42:53 +0000
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    I trust that if any design highly similar to mine was what you really want, that I would be selected to make those modifications, rather than being passed over for a few minor adjustments in a competitors design.

    Respectfully,
    Randy

  15. User
    LYM.randy
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    Fri, 06 Jul 2007 18:27:57 +0000
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    Just a quick question,
    If one of us wins, will you be able to furnish higher quality imagery for the HIPAA certification? As it stands right now, it will look quite poor when printed.

    thanks,
    Randy