Design Brief

For contest Logo: Mobile Developer TV, held by Ewan MacLeod in the Logo Design category.

Summary

Status
won
Status Comment
Congratulations to the winner, Kobi091!
Entries
145
Prize
$300
Details

A closer look at this contest

Created:
Sun, 03 May 2009 00:24:48 +0000
Ends:
Sun, 10 May 2009 00:24:48 +0000
Modified:
Sun, 03 May 2009 00:24:48 +0000
Last Feedback:
Fri, 08 May 2009 16:13:47 +0000
Comments:
2
Feedback:
12
Designers:
27
Brief Summary

Hi there, I need a logo that will work nicely across our web and TV shows. I need the design to be bold and reasonably simple so that it'll work on multiple media: The web, video, clothing, printed materials. I'm thinking one or two colours featuring a mobile handset and a TV -- and most probably the words 'mobile developer tv', but I defer completely to your expertise and suggestions.

Brand Name
Mobile Developer TV
Description

The logo will form the identity for Mobile Developer TV -- that is, a website (www.mobiledeveloper.tv) and at the front of every video we produce. 

We'll be using the logo on all sorts of materials including our clothing -- when we're at conferences or events, our crew will be wearing jackets featuring the logo, so the logo should be instantly recognisable, bold, clearly understood -- and quite simple so it can be eaisly stitched/printed.  Also, in some cases we will need to super-impose a watermark of the logo on some videos -- so it should still work in black/white.

About the site/show:  Our concept is simple: We will interview the best and the brightest of the world's mobile application developers (iPhone, Android, Nokia and so on).  Each interview will be between 5 and 10 minutes long. 

Logo ideas:  I think it would be good to feature some kind of TV element, perhaps fused with a mobile phone handset.  I'd also like to have a logo that can be used separately from it's text.  I'm envisioning a 'mark' (or graphic) of some kind, next to the words 'Mobile Developer TV' or similar.  It'd be good of the mark would standalone so it could be used as a Twitter icon, website icon, and so on. 

If you think 'Mobile Developer TV' is just too much of a mouthful, don't be afraid to try variations on 'MDTV' or similar.

Wants
  • Bold design, easily recognisable, simple
  • Should work across multiple media (screen, video, clothing)
  • I think text should probably be in capitals 
  • I'd like to see a typeface choice that is quite thick/bold because it'll need to work nicely on video (Compression from Youtube and mobile video isn't kind to complicated graphics)
  • One or two colours -- by all means use multiple colours.
  • Bright
  • Should work in black and white too
  • Consider the logo displayed full screen on the video; and also bottom left of the video -- whether it's scaled huge or small, it should still be identifiable.
Don't Wants
  • If you're looking to include a mobile phone element, try and keep it generic and easily recognisable as a mobile handset (e.g. an aerial, a keypad, screen). 
  • A complicated design won't work
Payment Methods

This contest has been pre-paid with 99designs. The winner will be paid directly by 99designs for the full prize amount, excluding any third party transfer fees.

  • Paypal (free, 2-3 day payment turnaround)
  • Moneybookers (charges apply, 5-10 day payment turnaround)
  • AlertPay (charges apply, 5-10 day payment turnaround)
  • Western Union (charges apply, 10 day payment turnaround)
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