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Best Packaging Design

From boxes of bath bombs to bags of biscuits, our designers are masters at creating top-shelf packaging designs for any industry.

Winner

What I like about this design is that it immediately sparks curiosity about a world in which otters live in a monarchic society. This packaging seems like the beginning of a story, a universe that I want to learn more about. The white space, clean typography, and simple patterns allow the regal illustrations to shine. The brand is well executed across a wide variety of components. The labels are standouts, but Mad pepper's use of gold foil tells me she has an eye for luxury.

Photo of Stephan AngoStephan Ango

Mad pepper's work for Noble Otter inspires us to want to treat ourselves! We can't help but be charmed by her storybook characters and the royally-designed packages they call home.

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