Carol & Philip iPro picked a winning design in their banner ad contest

For just CA$160 they received 63 designs from 6 designers.

Here’s a peek at the client’s brief

Contest title


banner ad for iPro Realty Ltd (Realtors: Carol Borg & Philip Kocev)


Carol and Philip focus on Real Estate sales in Toronto Canada and work under iPro Realty Ltd

Background information

Organization name

iPro Realty Ltd (Realtors: Carol Borg & Philip Kocev)

Description of the organization and its target audience

Carol and Philip focus on Real Estate sales in Toronto Canada and work under iPro Realty Ltd., Brokerage


Real Estate & Mortgage

Content details


Thank you for your interest in our contest!

We are looking for an Ad Banner that will be used to market our Real Estate Services to the Gay & Lesbian community in Toronto and have provided a sample in the attachments. We will need two versions of the same ad for the following:
1. Gay & Lesbian Film festival, Screen Ad. This banner will be projected on a theatre screen prior to movies starting. Size of graphic needs to be 7.39”wide X 3.74” high files must be Photoshop EPS or High Quality Jpeg 300 dpi
2. Gay & Lesbian business directory. This is a colour printed, glossy directory. We will confirm the size of the file, but actual printed area in the directory is about 5.5” wide X 3.75” high

While we would like to see the attached style created it is just an example and we are very open to other creative ideas as well! Our style is clean, crisp and professional looking with not a lot of words. Since one of the ads is on a video screen with other advertisements it will only be on the screen for a few seconds each time so we want our pictures, the main headline and our contact info to be the focus of the ad.

Some direction
• We would like our pictures cropped with a transparent background and somehow meshed beside each other. We’ve given an example in the mock up but feel free to play with the positioning
• We like a slate blue colour as the main colour. Some colour would be nice, but we’d like to limit the number of colours so its not too busy
• Our designations/titles have to be under our names
o For Carol: Sales Representative, Manager
o For Philip: Broker

Files attached
• Sample mock up (it is in word, please let us know if there is a problem viewing it and we can put in a pdf)
• High resolution pictures of us (Carol’s is on it’s way)
• Ipro Realty Logo (please note, the words iPro Realty Ltd., Brokerage MUST be added under the swish in the logo)
• Award logo. You will need to add the award name and year inside
o For Carol: DIAMOND AWARD 2011
o For Philip: PLATINUM AWARD 2011
• Rainbow logo

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